Cornwall is no ordinary place — and Cornish businesses are no ordinary businesses. Whether you’re serving the local community year-round or welcoming floods of tourists in summer, being visible online is more important than ever.

What is Local SEO?

Local SEO helps your business show up in searches made by people in your area — or visiting your area. Think: “cream tea near St Ives” or “Newquay surf lessons”. If your website is optimised properly, you show up in Google’s local listings, on the map, and in results people actually click.

Why Local SEO Matters in Cornwall

• High tourist footfall – seasonal visitors rely heavily on Google Maps and mobile search.
• Community-driven economy – locals want to support local, but they need to find you first.
• Unique offerings – Cornwall is full of one-of-a-kind services and experiences. Local SEO puts them on the map.

5 Local SEO Tips for Cornish Businesses

1. Optimise Your Google Business Profile

Ensure your profile is complete with up-to-date opening hours, great photos, and relevant categories. Encourage happy customers to leave reviews — and reply to them!

2. Use Location-Specific Keywords

Include town names, landmarks, and phrases like "near the Eden Project" or "in Porthleven" throughout your site and content.

3. Get Listed in Local Directories

Sites like Visit Cornwall, Cornwall Business Directory, and even local parish listings can give you strong local backlinks that build trust with Google.

4. Write Blogs and Updates About Local Life

Sharing local stories, events, or shout-outs to other Cornish businesses not only helps SEO — it shows you’re part of the community.

5. Make Sure Your Site is Mobile-Friendly

Tourists and locals alike are searching on phones. If your site is slow or awkward to navigate, they’ll bounce straight to your competitor.

Final Thoughts

Local SEO isn’t just a nice-to-have — it’s a vital tool for visibility and growth in today’s Cornish business landscape. Whether you run a cafe in Padstow, a yoga studio in Falmouth, or a digital agency (like us!) in Truro — showing up in the right places online can make all the difference.